At Mason Real Estate we are often asked by Temecula-Murrieta home owners why they should use a REALTOR® to help them sell their home and want us to justify why they should pay a real estate agent a commission when all they have to do is put a sign in their yard and a post on Craigslist.
What they are expecting for an answer is us bragging about how great a marketer we are and that their home will be posted all over the Internet. Truth be told, this is just a small reason why a home seller should use a REALTOR®.
Just by putting a listing in the MLS it will be syndicated to many sites and appear everywhere. No one REALTOR® really has an edge here.
There are 5 very compelling reasons why it makes sense to have a real estate professional on your team, whether you are buying or selling real estate in the Temecula-Murrieta Valley.
1. Legal documents
Every REALTOR® in California has access to a library of legal documents to address every conceivable scenario in a real estate transaction. Licensed real estate agents do no have access to the CAR (California Association of REALTORS®) library – if they use these forms they have been hijacked and possibly out of date. CAR is continually reviewing their entire form catalog, and updates them at least twice a year.
By having current and up-to-date paperwork you will be certain to have all of your disclosures in place, disclosures that are heavily regulated in today’s legalistic society. The right paperwork goes a long way in reducing your personal liability.
2. Local market conditions
At MASON Real Estate we believe that “All real estate is local, and your REALTOR® should be too!”
Local agents in a local market are so important because they understand the trends and nuances of each market segment. Local REALTORS are experts in the community because they live, work, and play here, just like you do. They know the schools, the churches (and other places of worship), the parks, schools and every other aspect of life in your community.
As a local expert, REALTORS® are bombarded with the same outlets of news you are, but they study the local conditions and can distinguish the difference between national and local trends. A true local real estate expert will be able to break down today’s headlines and decipher just what it all means for you.
3. Understanding pricing
Sure, anyone can look at a similar house that recently sold and suggest a similar price or even push the envelope a little and ask for more. It takes a true professional to understand all of the nuances of the local market as well as each particular home for sale in determining what price a home will sell for as well as how much should be offered when purchasing a new home.
This skill is a crucial element of what makes a local REALTOR® critical to your real estate transaction.
4. Ability to negotiate
With so much at stake, emotions running high, and stress in the air, why would you ever want to negotiate what very well may be the single largest transaction of your life, on your own?
REALTORS® bring many attributes to the table and work with your best interest, at all times. This is their ‘fiduciary duty’ that can jeopardize their license, their career and their livelihood should they not act appropriately for you and your family. Real estate professionals are well educated and experienced to navigate the process and should be a trusted member of your team when buying or selling Temecula-Murrieta Valley real estate.
Call us today and get the information you need to make the right decision. The info is free, call now! (951) 296-8887.
Questions regarding available inventory and/or other real estate matters please contact me, Mike@GoTakeAction.com. Mike Mason, Broker/Owner of MASON Real Estate Cal.
BRE: 01483044, Board of Director of your Southwest Riverside County Association of Realtors® (SRCAR), Traveling State Director, California Association of