SAN FRANCISCO — As Coachella tickets skyrocket on the resale market with prices reportedly reaching $3,000 for GA and $5,000 for VIP, Assemblymember Matt Haney (D–San Francisco) is taking aim at a “rigged resale economy” and renewing his push for AB 1720, the California Fans First Act, to crack down on scalpers and cap ticket resale prices at 10% above face value.The spike comes amid growing national scrutiny of ticket resale platforms, including recent legal action and enforcement against StubHub and other secondary marketplaces over unfair and deceptive pricing practices.Haney is sounding the alarm and calling for immediate action to rein in the broken, rigged system where bots, brokers, and resale platforms profit while real fans get shut out.“Coachella should be f
