“Shang-Chi and the Legend of the Ten Rings”

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Bob Garver Special to the Valley News Last month, Disney CEO Bob Chapek controversially referred to “Shang-Chi and the Legend of the Ten Rings” as “an interesting experiment.” He was purportedly referring to the decision to release the film exclusively to theaters (as opposed to a simultaneous theatrical/streaming release), but some took the comment as dismissively referring to releasing a film with a predominantly Asian cast. I see it as an experiment on another front: trying to take advantage of the historically tricky Labor Day weekend. I don’t know if it’s because kids across the country are back to school or the transition out of summer blockbuster season, but Labor Day weekend is traditionally one of the worst box office weekends of the year – not the worst holida
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