A Nov. 2 Riverside County Board of Supervisors hearing will determine whether or not the Temecula Wine Country Tourism Marketing District is renewed.
The marketing district has a sunset date of Oct. 31 and thus needs action to continue the assessment district. The Oct. 5 board of supervisors meeting included a 5-0 vote to set the Nov. 2 public hearing.
In November 2015 Visit Temecula Valley requested the formation of the Temecula Wine Country Tourism Marketing District. The district includes a benefit assessment which helps fund marketing and sales promotion activities for Temecula Wine Country lodging businesses. Tourism marketing districts allow lodging and other tourism-related businesses to have an organized effort. The business owners within the district are assessed to provide