Anza Electric Cooperative technician Jaime Cardenas-Rosas attaches a banner to a power pole for the Anza Street Banner project. Anza Valley Outlook/Courtesy photo
Eye-catching street banners intended to increase Anza pride and awareness are being erected on power poles throughout the downtown area on State Highway 371. The colorful soft signs are vivid reminders of what Anza is all about.“It is estimated that well over 4,000 vehicles take the 371 from Palm Desert to San Diego on any given day,” Annika Knoppel, president of the Highway 371 Business Association, said. “Most drivers are not even aware of where Anza is and what it has to offer as they drive through and head off to their intended destinations.”The Highway 371 Business Association, along with Anza Area Trail Town, The High Country Conservancy and Anza Electric Cooperative Inc., have joined together in different capacities for what they refer to as the Anza Street Banner Pr
